"Circulation falls at Boston’s daily newspapers" by Johnny Diaz | Globe Staff, November 01, 2011
The nonprofit organization that measures newspaper circulation released figures yesterday showing continued declines in the six-month period that ended Sept. 30.
The Audit Bureau of Circulations reported The Boston Globe’s average daily circulation was 205,939, down about 7.5 percent from the same period last year.
Not because of this faithful fool.
The paper’s Sunday circulation was down about 2 percent from the previous year to 360,186.
And they lost a sure sale this weekend because of the storm.
“To see narrowing losses in our Sunday circulation is encouraging,’’ said Christopher M. Mayer, the Globe’s publisher. “On the bigger point, the report underscores the importance of newspapers having a digital and print strategy that offers readers compelling choices.’’
I thought I was jaded, but even I'm stunned by the self-deluded denial.
I wonder if the captain of the Titanic felt that way when he was told the pumps were working.
In September, the Globe launched a subscription-only website, BostonGlobe.com, in addition to its free site, Boston.com....
The Audit Bureau recently altered its methodology, dividing its figures into paid circulation for newspaper copies bought by the consumer, and a new “verified circulation’’ category for copies bought by third parties such as colleges. It also includes figures for readers who pay for digital editions.
And the Globe still declined? Is that why they are offering the 99¢ for a month special so early?
Nationally, daily paid circulation at The New York Times, whose parent company also owns the Globe, was 1,150,589. The figure, up 31 percent from the same period in the previous year, includes digital subscriptions, which the Times started to sell in March. The Times had the largest Sunday circulation in the nation: 1.6 million. Sunday home delivery grew for the first time in five years, increasing by 0.2 percent over the year before.
The Wall Street Journal, which also has a paid website, had the largest daily circulation nationally with more than 2 million, an increase of 1.7 percent.
That explains why newspapers read like they do; written by and for elites.
--more--"
Also see:
Globe Decline a Decade in the Making
The Boston Globe Admits Iraq Lies Killed It
And yet they have not stopped the agenda-pushing lying. Some people never learn.