Because NOBODY LIKES being LIED TO!!!!
"6-year-old New York Sun is closed as cash runs out
The New York Sun is shutting down after running out of money, ending a six-year run in which the newspaper provided an alternative conservative voice in the city's crowded media market. Today's edition will be the paper's last, spokesman Michael Moi said. Editor Seth Lipsky had been scrambling to attract new investors for the paper, one that laid claim to a grand tradition by taking the name of the original New York Sun, a Pulitzer Prize-winning giant that was published for more than a century before disappearing in a merger in 1950 (AP)."
:-)