Hey, bamboo isn't meant to withstand an out-of-control car:
"Google still struggling to diversify beyond white, Asian men" by Michael Liedtke Associated Press June 02, 2015
SAN FRANCISCO — Google isn’t making much headway diversifying its workforce beyond white and Asian men, even though the Internet company hired women to fill one of every five of its openings for computer programmers and other high-paying technology jobs last year.
The imbalance emerged in a demographic breakdown Google released on Monday. The report underscored the challenges that Google and most other major technology companies face as they try to add more women, blacks, and Hispanics to their payrolls after many years of primarily relying on the technical skills of white and Asian men.
‘‘Meaningful change is going to take time,’’ said Nancy Lee, Google’s vice president of people operations.
Just 18 percent of Google’s technology jobs worldwide were held by women at the beginning of 2015, up a percentage point from the previous year. Whites held 59 percent of Google’s technology jobs in the United States, while Asians filled 35 percent of the positions, according to the report.
The slight uptick in women stemmed from a concerted effort to bring the numbers up. Google said 21 percent of the workers that it hired for technology jobs last year were women.
Google quotas?
Overall, Google employed about 53,600 people at the end of 2014. In the United States, just 2 percent of Google’s workers were black, and 3 percent were Hispanic. Cutting across all industries in the United States, 12 percent of the workforce is black and 14 percent is Hispanic.
The latest snapshot of Google’s workforce comes roughly a year after the company disclosed the gender and racial makeup of its payroll for the first time — casting a spotlight on a diversity problem vexing the entire technology industry.
Other well-known technology trendsetters, including Apple and Facebook, subsequently released data revealing similar diversity problems.
Mortified by the disclosures, Google and most of its other technology peers have been pouring more money into programs to steer more women, blacks, and Hispanics to focus on science and math in schools and have stepped up their recruiting of minority students as they prepare to graduate from college.
Civil rights leader Jesse Jackson, who has been spearheading the drive to diversify the tech industry, applauded Google for releasing its workforce data again to help keep the pressure on the technology industry to change the composition of its payroll....
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So Hollywood basically got it right, huh?