Monday, October 18, 2010
Hallmark Not So Hot
KANSAS CITY, Mo. — Hallmark Cards Inc. says a greeting card using Paris Hilton’s “that’s hot’’ catch phrase and image was meant as a parody. But the celebrity socialite apparently didn’t appreciate the humor.
The greeting card giant and the hotel heiress have reached a settlement in a three-year-old lawsuit over the card, a company spokeswoman said yesterday.
The deal was sealed, and Hallmark spokeswoman Julie O’Dell declined to provide details. Hilton’s lawsuit had sought a half-million dollars.
Hilton’s attorneys had said the company misappropriated Hilton’s image and her catch phrase, which she trademarked in 2007, before the lawsuit was filed.
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Look what came in the card I got.
