Related: Where Did All the War Loot Go?
Blackwater's Navy
Blackwater's Air Force
"Blackwater dumps tarnished name" by Associated Press | February 14, 2009
RALEIGH, N.C. - Blackwater Worldwide is abandoning its tarnished brand name as it tries to shake a reputation battered by oft-criticized work in Iraq, renaming its family of two dozen businesses under the name Xe.
The parent company's new name is pronounced like the letter "z." Blackwater Lodge & Training Center - the subsidiary that conducts much of the company's overseas operations and domestic training - has been renamed US Training Center Inc., the company said yesterday.
The decision comes as part of an ongoing rebranding effort that grew more urgent following a September 2007 shooting in Iraq that left at least a dozen civilians dead. Blackwater president Gary Jackson said in a memo to employees the new name reflects the change in company focus away from the business of providing private security.
BULL!
"The volume of changes over the past half-year have taken the company to an exciting place and we are now ready for two of the final, and most obvious changes," Jackson said in the note....
Yeah, the FALLOUT from the MURDERING of IRAQIS took their "business" to an "EXCITING" new place! HOW UTTERLY SICKENING!
Last month, Iraqi leaders said they would not renew Blackwater's license , citing the lingering outrage over the shooting in Nisoor Square, and the State Department said later it will not renew Blackwater's contract to protect diplomats.
That's odd; I heard they were still negotiating, but....
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